United Real Estate has expanded its Alabama operations by merging with Matlock Realty Group, which has joined Leading Edge Real Estate Group. This merger adds over 300 agents to the combined brokerage, increasing their service footprint across Alabama. This move follows United’s 2023 merger with Revolved Realty and Leading Edge’s own merger with United in 2022. The integration aims to provide enhanced professional development and service areas for Matlock Realty’s agents and clients. Hannah Matlock NeSmith, founder of Matlock Realty, highlighted the access to new technologies, lead generation platforms, and other services like healthcare plans as key benefits of the merger. Danny Sullivan, founder of Leading Edge, emphasized the unification’s potential to create more agent referral opportunities and position the team competitively in the market. Rick Haase, president of United Real Estate, noted that the merger is synergistic and will further the company’s growth and success. The expanded service area now covers multiple locations in Alabama, Tennessee, and Georgia.
Real Estate, Professional Services,United States, Alabama
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