Polish traveltech firm eSky Group has acquired Thomas Cook from Chinese Fosun Tourism Group. The acquisition, finalized on September 5, 2024, aims to merge Thomas Cook’s storied brand with eSky’s advanced flight inventory, fostering growth for Thomas Cook and allowing eSky to strengthen its presence in Western Europe. eSky, a leading travel platform in Central and Eastern Europe, operates in over 50 countries and has seen a notable increase in profits, reporting EUR 19 million in 2023, up 42% from the previous year. Both Łukasz Habaj, CEO of eSky Group, and Alan French, CEO of Thomas Cook Tourism, expressed positive outlooks for the merged entity, highlighting synergies in technology, dynamic packaging, and holiday offerings. eSky’s strategic investments since 2022 have positioned it to become a Virtual Tour Operator, with a robust team of over 800 employees. The acquisition will enable eSky to offer more comprehensive travel packages and leverage Thomas Cook’s established brand to expand into new markets.
Travel & Tourism, Technology, Private Equity,Poland, China, Western Europe
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